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Usage and Cost
You can use our services as a consultant or an out-source provider for your marketing or planning divisions. You can choose a service contract which best meets your needs.
*Service contract type
Term-based contract
Term-based contract is applied to a certain periods of consultation such
as one year and six months. During the periods we counsel you about any
marketing and/or planning issues.
Project-based contract
Project-based contract covers all relevant project activities and services
related to a specific project, based on a pre-agreed scope and project
definition.
*Cost
Cost depends on the type of service and contract. The following cases are
model cases of marketing research consultation. Details please make inquiry
to us.@
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Standard Unit Price(as of July 1st, 2004)
Please note that this schedule shows the approximate price of our service.
And the price may be changed by the difficulty of the request and the date
of delivery. You should confirm the exact cost with our cost estimation
submitted before hand.
Market Research
|
per hour |
per day |
per completion |
Consultation(notej
Planning & preparation
Making questionnaire |
10,000 yen |
60,000 yen |
--- |
| Moderating focus group |
--- |
--- |
50,000 yen |
| In-depth interview |
--- |
--- |
25,000 yen |
| Supervising field survey |
8,000 yen |
50,000 yen |
--- |
| Making report (in Japanese) |
--- |
60,000 yen |
--- |
| Making report (in English) |
--- |
80,000 yen |
--- |
| Presentation (in Japanese) |
15,000 yen |
--- |
--- |
| Presentation (in English) |
20,000 yen |
--- |
--- |
(Note: Minimum two hours on the monthly basis contract)
Data Analysis
|
per hour |
per day |
| Data processing and screening |
8,000 yen |
50,000 yen |
| Cross-tabulation analysis |
10,000 yen |
60,000 yen |
| Multi-variate analysis |
12,000 yen |
70,000 yen |
Text analysis
Data mining |
15,000 yen |
80,000 yen |
iNote: excluding the purchase or use of specific software)
Information Collection and Analysis
|
per hour |
per day |
per completion |
| Retrieving from database |
5,000 yen |
30,000 yen |
--- |
| Retrieving at library |
7,000 yen |
40,000 yen |
--- |
| Collecting by personal interview |
10,000 yen |
60,000 yen |
25,000 yen |
| Analyzing and making report (Japanese) |
10,000 yen |
60,000 yen |
--- |
| Analyzing and making report (English) |
14,000 yen |
80,000 yen |
--- |
| Presentation (in Japanese) |
15,000 yen |
--- |
--- |
| Presentation (in English) |
20,000 yen |
--- |
--- |
iNote: excluding expense of database usage, copy, traffic and incentive
fee for interviewee)
Translation
| (into Japanese) |
per word |
(into foreign) |
per character |
| English to Japanese |
15 to 25 yen |
Japanese to English |
12 to 25 yen |
| French to Japanese |
25 to 40 yen |
Japanese to French |
17 to 30 yen |
| German to Japanese |
25 to 40 yen |
Japanese to German |
17 to 30 yen |
| Chinese to Japanese |
17 to 30 yen |
Japanese to Chinese |
15 to 25 yen |
(Note: not including sales tax. Minimum chargeof 2,000 yen will be applied if the total fee is lower than 2,000 yen)
Interpretation
| Japanese to English |
50,000 yen |
(Note: Two hours per interpreter)
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Example of Price Schedule
Market Research
|
Collection |
Amount |
| Focus group interview |
per one group with seven attendants |
350,000 to 600,000 yen |
| Telephone survey |
300 samples |
800,000 to 1 mil. yen |
| Mail survey |
500 samples |
1.5 to 2 mil. yen |
| Web survey |
1,000 samples |
200,000 to 300,000 yen |
Information Collection/Analysis
|
Completion |
Amount |
| Collection via Web sources |
submitting a 5-page summary report by collecting information on the target
theme from Internet and/or other databases like Nikkei Telecom |
10,000 to 30,000 yen |
| Collection by personal interview |
submitting a 10-page report by interviewing five experts or industrial
specialists and summarizing the collected data |
200,000 to 300,000 yen |
| Information Analysis (White paper) |
submitting a 20-page analytical report on specific theme including history, timeline, current issues, business positioning, strength and weakness, future growth, etc based on the collected data as well as proving a presentation |
200,000 to 300,000 yen |
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Translation and Interpretation
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Completion |
Amount |
| Translation |
submitting a 9-page document translated from the report stated above "Information
analysis" by native or broadcasting interpreters |
90,000 to 120,000 yen |
| Interpretation |
providing a simultaneous interpretation at the back of one-way mirror of the focus group room(two interpreters) |
100,000 to 150,000 yen |
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